€10,000の下限、その理由。
これは最もよく受ける質問への長い回答です — なぜ小規模案件を扱わないのか？ 短い回答：お金を、誰かの有限な人生の時間と同じように考えているからです。
€10k+のプロジェクト · 10の回答 · €10でチームと会う
01
「良い」が曖昧になってきました。
AI bent the curve in both directions at once — and this is measured, not a mood. Within eight months of ChatGPT, postings for automation-prone freelance work — routine writing, templated code — fell 21% on a major global platform; image-generation tools cut graphic-design postings a further 17%.
The same research found that the jobs which remain in those categories are more complex and pay more. Strategic, integrated, high-trust work did not get cheaper — it got scarcer and more valuable.
だから2026年の質問は「公正な時給は何か？」ではありません。「モデルができないことに対価を払っているのか、それとも誰かにモデルを操作してもらうことに対価を払っているのか？」です。これらは異なる価格の異なる製品です。
時給は双方にとって罠になりつつあります。
If someone ships in 8 hours what used to take 40, hourly billing pays them five times less for the same outcome. And measured AI gains are wildly uneven: in the best-known field study, novices got 34% faster while seasoned experts gained almost nothing. An hour has stopped being a comparable unit of value. Fixed scope prices the result; hourly still makes sense where the scope genuinely can’t be fixed yet.
One more data point, against our own hype: in a 2025 randomized trial, experienced developers using AI tools were 19% slower — while believing they were 20% faster. Self-reported AI productivity is not something you can bill by.
02
AIをうまく使う中堅ヨーロッパチームの2026年の適正範囲。
Treat these as floors for real work, not ceilings for cheap work. The ranges are our reading of a moving market, anchored to the published benchmarks under the table — the most arguable numbers on this site, and we'd rather be corrected than vague.
| 成果物 | 範囲 | 備考 |
|---|---|---|
| Landing page / simple site | €500–2,000 | Down sharply since pre-AI. Commodity work. |
| Business site (strategy + CMS) | €3,000–8,000 | Roughly unchanged. The thinking didn't get cheaper. |
| Brand identity | €800–3,000 | You're buying concept and strategy, not vector files. |
| SEO audit + roadmap | €800–2,500 | Below ~€300, expect largely unedited model output. |
| SEO retainer | €800–2,500 / mo | Under ~€600 typically buys automated reporting, not hands-on work. |
| Digital product / MVP | €10,000–30,000 | Down from €25–60k. Real AI leverage, honestly passed on. |
| Platform maintenance | €2,500–5,000 / mo | Fixes, slices, accessibility and security passes. |
| Editorial / content retainer | €1,800–4,000 / mo | Continuous publishing and campaign work. |
Benchmarks:freelancermap (2026) — DACH avg €103/hMalt (2026) — FR tech €400–700/day
The global map, as honestly as we can draw it. Price is one factor; timezone overlap, language, retention and handoff cost are the others. Offshore rates are real and can be the right call for well-scoped isolated work — they tend to break on fuzzy scope, complex product and tight review cycles.
- South / Southeast Asia€10–35 / h5–8h timezone gap
- North Africa€15–40 / hFR/EN, close to EU hours
- Latin America€25–70 / hNearshore for US clients
- Eastern Europe€30–75 / hEU timezone
- Southern EU€40–95 / hStrong generalists
- Western / Northern EU€70–120 / hMid-level professionals
- US / Canada / AU hubs€90–180 / hLocal rates, high cost of living
- Senior specialists, anywhere€100–250+ / hDeep craft, AI-adjacent engineering
- Below the regional floorA warningUsually resold model output or hidden subcontracting — ask who does the work
Benchmark:Payoneer (2022) — global avg $28/h, NA ≈ 4.2× S/SE Asia
03
お金は抽象的です。時間は現実です。
€10,000で、誰を雇うかによって、熟練した人間の注意を50時間から300時間のどこかで買えます。これが正直な範囲です。それは誰かの有限な人生の一部でもあります。
- Senior W-EU specialist (10+ yrs)€100–150 / h65–100 hrs at €10k
- Mid-level W-EU professional€70–90 / h110–140 hrs at €10k
- Mid-level S-EU professional€50–70 / h140–200 hrs at €10k
- Eastern EU / nearshore€30–60 / h165–330 hrs at €10k
バーの長さは€10,000で買える時間数です — 同じお金、異なる量の誰かの週。どちらの端も単独では正直な答えではありません：問題はどちらがあなたのプロジェクトを支えられるかです。
04
では、なぜ下限があるのか？
おおよそ€10,000未満では、チームがプロジェクトを機能させる部分を行う余地が十分にないからです：問題を理解し、形について議論し、適切に構築し、壊れたときにそこにいる。下限未満では時間を買っています。それを超えると結果を買っています。
下限は、パーセンテージを取らないディレクトリを運営する唯一の正直な方法でもあります。私たちはプロジェクトの規模から何も得ません — 掲載は無料、応募は無料、双方から€10でミーティングを予約。€800の案件を扱えば、ボリュームで収益化しなければならず、インセンティブが静かに反転します。
なぜ立ち上げ後は€30なのか？
30分の紹介には、両側でそれぞれ約30分のプロフェッショナルな時間がかかります。€30は上記の€60～120の時間単価の下限に位置します。立ち上げ期間中は、2026年12月31日までこのコミットメント費用を片側€10に減額します。
あなたのプロジェクトが本当に小規模なら、それは失敗ではありません — 異なる形の作業であり、 ランドスケープページ のプラットフォームがそのために構築されています。不適切にお金をいただくよりも、そちらをご案内したいと考えています。
05
The sources.
The studies and datasets this page leans on. Where a number is ours, we say so in place; where it is measured, this is who measured it — and each entry names its year, because this market moves fast enough that the date is part of the data.
- Demirci, Hannane & Zhu (2023)Who Is AI Replacing? The Impact of Generative AI on Online Freelancing PlatformsHarvard D3 Institute / CESifo working paperPostings for automation-prone freelance work fell 21% within eight months of ChatGPT (−17% for image work after image-generation AI); the jobs that remain are more complex and pay more.
- Brynjolfsson, Li & Raymond (NBER)Generative AI at WorkNBER Working Paper 31161 · 5,179 support agentsAI assistance raised productivity 14% on average — +34% for novices, close to zero for the most experienced workers.
- METR (2025)Measuring the Impact of Early-2025 AI on Experienced Open-Source Developer ProductivityRandomized controlled trial · arXiv:2507.09089Experienced developers using AI tools were 19% slower on their own mature codebases — while believing they were 20% faster.
- freelancermap (2026)Freelancer Study 2026DACH · 5,412 freelancers surveyed + 340k platform profilesAverage rate €103/h (IT ≈ €100/h) — the first year-on-year decline since the study began.
- Malt (2026)Malt Tech Trends 2026Europe · 1M+ registered freelancersTech freelancers in France average €400–700 per day.
- Payoneer (2022)Global Freelancer Income Report2,000+ freelancers · 122 countries — the most recent global regional dataset, and dated accordinglyGlobal average $28/h; North American rates ≈ 4.2× South/Southeast Asian rates for comparable work.
briefを書いてください。スコアリングは無料で、ルールは公開されています。
誰かが見る前、お金が動く前に、100点満点のスコアと不足しているものの明確なリストが得られます。